Coleman - Fresh Air T&B

Passover is the beginning of the hiking and camping season in Israel. We had the perfect opportunity to have potential consumers of the Coleman tents and camping equipment meet and try the products in their place of use - in camping areas along The Israeli Trail. We created the full camping experience with tents, grilling station, and other equipment. All was left for the hikers is to book their night on a dedicated website and enjoy their trek. We took care of their accommodations for the night and were waiting for them at the end of the day.